Part 1: Exploring some Start-Up Business options…

You are ready to start your Plan B, what might be good directions to begin searching for the right start-up for you? Today we will explore the top 10, top buys…Hot Products…Must Have Products that consumers are buying even during a recession. The hottest products according to a recent article from The Dolan’s (Money Experts) are:

1) Chocolate
2) Lipstick
3) Wine
4) Romance
5) Comfort Foods
6) Pepto Bismal
7) Eating In (instead of eating out)
8) Home Grown Produce (instead of store bought)
9) Running Shoes (instead of gym membership)
10) Home Safe (instead of the local bank deposits)

Interesting list! There are some great opportunities for the creation of your own business in some of these listed above. Consider how many of the listed items are consumables, they need to be replaced which will generate repeat clients. Some of the listed items would be great to create informational products like CD’s, DVD’s, E-Books and even Tele-Gatherings all of which cost you very little to generate and in turn will yield a generous cash flow (if marketed to the target audience).

Let’s explore a the top 10 a little further to see why they may be in the top 10 and what opportunities you could create successfully:

1. Chocolate
a. comforting
b. relieves cravings
c. has some health benefits
d. a quick fix for a tough day
e. the number one grab to satisfy a sweet tooth by women
f. it is a consumable item, repeat clients

2. Lipstick
a. A must have for any wardrobe
b. Created great wealth during the Great Depression for companies like Max Factor,
because a woman may give up getting her nails done however, she will not give up her
lipstick
c. It is a consumable item, repeat clients

3. Wine
a. Makes an ordinary meal extraordinary, so if someone is crunching their budget this
may be a treat
b. People will always want to entertain, many serve wine
c. It is a consumable item, repeat clients

4. Romance
a. With the increased number of staycations people want to know how to make it
memorable
b. Perhaps a newly wed couple can not afford a honeymoon
c. Couples looking for solutions to strengthening their marriage during challenging times

5. Comfort Foods
a. Many times people just want something that makes them feel good during stressful
times
b. Makes people feel like they are at home, safe & comfortable

6. Pepto Bismal
a. Stress levels are high what are some alternatives to Pepto Bismal

7. Eating In
a. Cutting expenses may mean cooking more at home
b. Many do not know how to cook or what to cook so they eat frozen foods

8. Homegrown Produce
a. Again cutting expenses may also mean trying to grow your own produce, if a pound of
tomatoes are $3.99 and tomato seeds are $1.75, plus you can yield more produce this
way, healthier

9. Running Shoes
a. another area for cutting expenses is gym memberships, especially if they are not used
on a regular basis

10. Home Safe
a. With the failures of so many banks and many more forecasted to be closing people are
keeping their hard earned money with them to eliminate risk
b. They are also keeping it in safes for fear of a creditor cleaning out their account behind

their backs


Part 2 of Exploring some Start-Up Business options, we will discover some ways to

turn the top 10 into your own empire.